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	<title>Di Garfield</title>
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	<link>https://digarfield.com</link>
	<description>Chief of Staff &#124; Strategic advisor &#124; Mentor</description>
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	<title>Di Garfield</title>
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		<title>Transformation and organisational readiness</title>
		<link>https://digarfield.com/transformation-and-organisational-readiness/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Tue, 08 Sep 2026 11:32:32 +0000</pubDate>
				<category><![CDATA[Chief of Staff]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=224088</guid>

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<div class="et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><p><span data-contrast="auto">I've spent a large part of my career working with organisations going through change, and one of the things I've become increasingly interested in is what happens in the space between deciding that transformation is needed and actually being ready to undertake it.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">The two things aren't quite the same.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">An organisation can be very clear that it needs to change. It can have an ambitious strategy, a compelling vision for the future and a growing awareness that the way it currently operates may not be sufficient for what comes next, but that doesn't necessarily mean it is ready to transform.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">It might be that the organisation has grown faster than its structures and processes. Perhaps responsibilities have evolved organically and are no longer quite as clear as they once were. Perhaps good people have taken on additional responsibilities because they were needed at the time, and those arrangements have gradually become embedded.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">The starting point for transformation isn't necessarily a list of things that need fixing. As I said in my 10 September post, I begin with the strategy and try to understand what the organisation is now being asked to achieve.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">There is another part of organisational readiness that is less tangible but, in my experience, just as important: the willingness of people to engage with what the organisation may need to become.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">That doesn't mean everyone has to agree with every proposed change. Organisations are made up of people with different perspectives, experiences and legitimate interests, and some of the most useful conversations in transformation are the ones where people disagree constructively.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">It does mean that there needs to be trust for people to talk honestly about what is and isn't working, and respect for people to embrace what they’re being asked to do. This is one of the reasons an external perspective is useful because they can ask questions without carrying the same history and can sometimes see connections between things that have been considered separately for a long time.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">Of course, that only works if the organisation is genuinely open to what it might discover, which brings me back to the space between transformation and organisational readiness.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">For me, that space is about creating enough clarity to understand what needs to change, enough confidence to make choices about it, and enough capability within the organisation to turn those choices into reality.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">I see organisational readiness as something that can itself be developed. Sometimes the work required before transformation is quite practical: clarifying priorities, decision-making, roles, responsibilities or information. Sometimes it is about creating the space for leaders and teams to have conversations they haven't previously had. </span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">And sometimes it is simply about slowing things down enough to understand what is actually going on before deciding what to do about it. This can feel counterintuitive when an organisation is under pressure to change, but in my experience a little more time spent understanding the organisation can save a great deal of time later. </span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">It also makes transformation much more likely to stick.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:240,&quot;335559739&quot;:240,&quot;335559740&quot;:240}"> </span></p>
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		<title>What happens when a leader isn&#8217;t in the room?</title>
		<link>https://digarfield.com/what-happens-when-a-leader-isnt-in-the-room/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Wed, 26 Aug 2026 09:02:02 +0000</pubDate>
				<category><![CDATA[Chief of Staff]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=224081</guid>

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<div class="et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><h4><b><span data-contrast="auto">What happens when the leader isn't in the room?</span></b><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></h4>
<p><span data-contrast="auto">We talk a lot about resilient leaders. Can they absorb pressure? Can they make hard calls under fire? Can they take criticism without taking it personally?</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">These are fair questions, but they miss the bigger picture as I often see a frustrating paradox. Well-intentioned CEOs surround themselves with brilliant, experienced people but without the right structures in place (clear authority, defined decision-making boundaries and the trust to let go) so that talent goes to waste.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">The hardest part of leadership is to deliberately step back because when a leader stays in the centre of every conversation, even highly capable teams start looking upwards for validation. </span><i><span data-contrast="auto">“What do you think?” “Should we do this?” “What would you do?” </span></i><span data-contrast="auto">and b</span><span data-contrast="auto">efore long, the person at the top becomes the bottleneck for every decision.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">It is easy to see how this happens: it even feels like good leadership. You are responsive, supportive and highly visible but over time, this helpfulness builds a fragile culture. If every difficult decision travels up the chain, the organisation’s capacity shrinks to the capacity of just one person.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<h5><b><span data-contrast="auto">Values and strategy as operational tools</span></b><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></h5>
<p><span data-contrast="auto">During the height of Covid, a junior colleague at an organisation I know faced a completely unprecedented situation. </span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">Compassion was one of that organisation’s core values and in that moment, it stopped being a slogan on an annual report and became an operational tool as she asked herself a single question: </span><i><span data-contrast="auto">“What is the most compassionate thing I can do here?”</span></i><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">The same logic applies to strategy. A strategic plan doesn’t build resilience just because it exists on a slide deck; it works when it gives people a compass during a storm.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">Good CEOs I work with repeat their top priority so often it sounds like a mantra. Why? Because it gives the team something to orient around when things get noisy. Without that clarity, every stakeholder conversation becomes an emergency, every shiny new opportunity becomes a distraction, and the organisation constantly reacts instead of leading.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">Good strategy and clear purpose do not eliminate uncertainty. They simply give you a solid place to stand when everything else moves.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<h5><b><span data-contrast="auto">The real job of leadership</span></b><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></h5>
<p><span data-contrast="auto">If you want to test the resilience of your organisation, start asking these questions:</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<ul>
<li><span data-contrast="auto">What are we actually here to do?</span></li>
<li><span data-contrast="auto">What matters most right now?</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></li>
<li><span data-contrast="auto">Who has the authority to make this call?</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></li>
<li><span data-contrast="auto">What would we do if the CEO wasn't here to ask?</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></li>
</ul>
<p><span data-contrast="auto">This describes a massive chunk of my work in the space between a leader and their executive team. As a fractional Chief of Staff, my job is to find the places where everything still travels upward. I help teams figure out what genuinely needs the CEO’s eyes and what doesn't. We clarify where authority starts, where it ends and how to make the strategy more than a periodic exercise that gets filed away and forgotten.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
<p><span data-contrast="auto">The ultimate test of leadership is not how well you hold it all together; it’s how well the organisation runs when you let go.</span><span data-ccp-props="{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335559685&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:240}"> </span></p>
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		<title>Gullible Search Optimisation: why trust is a leadership issue</title>
		<link>https://digarfield.com/why-trust-is-a-leadership-issue/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Mon, 06 Jul 2026 11:19:38 +0000</pubDate>
				<category><![CDATA[Chief of Staff]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=224071</guid>

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<div class="et_pb_text_4 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><p>One of the benefits of being a <a href="https://cipr.co.uk/" target="_blank" rel="noopener">CIPR</a> member is the variety of learning opportunities available through its Continuing Professional Development programme. Over the last year, I've accumulated CPD points in all sorts of ways, from networking events and webinars to reading research papers and reports that challenge my thinking.</p>
<p>One such paper was <a href="https://www.hardnumbers.co.uk/generative-engine-optimisation/gullible-engine-optimisation" target="_blank" rel="noopener">Gullible Search Optimisation (GSO): The Attack of the AI Search Optimisers</a> by agency, <a href="https://www.hardnumbers.co.uk/" target="_blank" rel="noopener">Hard Numbers</a>.</p>
<p>While the title initially raised a smile, the content quickly highlighted a serious issue: what happens when artificial intelligence becomes increasingly responsible for finding, filtering and presenting information on our behalf?</p>
<p>Most of us have become reasonably adept at evaluating traditional search engine results. We understand that rankings can be influenced by search engine optimisation techniques, advertising and content strategies. We know to apply a degree of scepticism and to cross-reference information where necessary. AI-powered search tools however create a different challenge.</p>
<p>Rather than presenting a list of sources for us to evaluate, they increasingly synthesise information and present answers directly. The convenience is undeniable, but it also introduces new risks. If information can be manipulated in ways that influence how AI systems interpret and surface content, then the confidence users place in those answers may not always be justified.</p>
<p>The issue extends far beyond technology; it is fundamentally about trust.</p>
<p>As leaders, communicators and advisers, we are increasingly operating in environments where decisions are informed by information gathered through AI tools. Whether researching a market, preparing a briefing, analysing stakeholder sentiment or simply answering a question, there is a growing temptation to accept AI-generated outputs at face value.</p>
<p>The paper serves as a useful reminder that technology has not removed the need for critical thinking; if anything, it has increased it. The most effective professionals are those who can assess its credibility, understand its limitations and ask the questions that others overlook.</p>
<p>Much of my role involves helping organisations navigate complexity, challenge assumptions and make better decisions. The same principles apply whether reviewing a business case, assessing organisational risk or evaluating information generated by an AI system.</p>
<p>Good judgement remains a human skill along with curiosity, critical thinking and a willingness to verify before acting. What role does critical thinking play in your use of AI tools? Have you changed the way you evaluate information since AI became part of your daily workflow?</p>
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		<title>The Space Between strategy and common sense</title>
		<link>https://digarfield.com/the-space-between-strategy-and-common-sense/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Fri, 26 Jun 2026 08:04:49 +0000</pubDate>
				<category><![CDATA[Chief of Staff]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=224058</guid>

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<div class="et_pb_text_6 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><p>Have you <a href="https://www.linkedin.com/pulse/welcome-issue-1-di-garfield-msc-mcipr-fztxe" target="_blank" rel="noopener" title="The Space Between newsletter on LinkedIn">subscribed to my new newsletter, <em>The Space Between</em> </a>on LinkedIn?</p>
<p>In the first issue, I talk about my comment <a href="https://www.linkedin.com/posts/mfrankland_membership-commercialstrategy-memcom-activity-7475141654556061697-ZNow?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAABkaU4Bou0m7CeHoSrfvGNX_G9ieoyJuvA" target="_blank" rel="noopener">on this LinkedIn post</a> where I raise the issue of how often organisations confuse having a strategy with having a way of making decisions.</p>
<p>One of the unintended consequences of having a strategy, is that almost anything can be made to look as though <a href="https://www.linkedin.com/posts/mfrankland_membership-commercialstrategy-memcom-activity-7475141654556061697-ZNow?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAABkaU4Bou0m7CeHoSrfvGNX_G9ieoyJuvA">it</a> supports it. I've sat in enough meetings over the years to know that if somebody is passionate enough about a particular initiative, they'll usually find a strategic objective that appears to justify it.</p>
<p>The problem is that strategic alignment and organisational benefit aren't necessarily the same thing.</p>
<p>Projects gain momentum because they sounded exciting, because they had a persuasive sponsor, or because nobody wanted to be the person asking awkward questions.</p>
<p>That's why I've always had a soft spot for action plans and risk registers because they force a different conversation:</p>
<ul>
<li>Who's accountable?</li>
<li>What are we stopping in order to do this?</li>
<li>What assumptions are we making?</li>
<li>What does success actually look like?</li>
<li>What happens if we're wrong?</li>
</ul>
<p>To stop organisations disappearing down expensive rabbit holes, the best discussions expose wishful thinking, encourage common sense and are supported by good governance and robust planning.</p>
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		<title>Driving strategic and operational transformation</title>
		<link>https://digarfield.com/driving-strategic-and-operational-transformation/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Mon, 15 Jun 2026 11:27:22 +0000</pubDate>
				<category><![CDATA[Case study]]></category>
		<category><![CDATA[Chief of Staff]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=223876</guid>

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<div class="et_pb_text_8 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><p><span style="color: #000000;">As fractional Chief of Staff and membership consultant to the CEO at the Chartered Institute of Ergonomics &amp; Human Factors (CIEHF), Di worked across the senior leadership team during a period of significant organisational evolution.</span></p>
<p><span style="color: #000000;">The role sat at the intersection of strategy, governance, operations and delivery, helping translate ambition into practical execution while strengthening the Institute’s commercial and operational foundations.</span></p>
<p><span style="color: #000000;"><strong>Challenge<br /></strong>Like many professional membership bodies, CIEHF was balancing a complex mix of priorities: modernising systems and ways of working, improving member engagement and financial sustainability, while ensuring governance and operational delivery remained aligned with the organisation’s broader mission.</span></p>
<p><span style="color: #000000;">Alongside this sat the practical realities of coordinating staff, volunteers, Board stakeholders and external suppliers, all while maintaining momentum across day-to-day operations and strategic initiatives.</span></p>
<p><span style="color: #000000;"><strong>Approach<br /></strong>Working as a close adviser and operational partner to the CEO, Di provided strategic counsel across organisational priorities while also leading delivery on several high-impact initiatives.</span></p>
<p><span style="color: #000000;">This included delivering a CEO-sponsored organisational change programme designed to align strategy, governance and operations around four mission-driven pillars. She also introduced more structured reporting, planning cycles and executive dashboards, improving visibility, accountability and leadership decision-making across the organisation.</span></p>
<p><span style="color: #000000;">Alongside this, Di led work to reform membership structures and payment systems, helping strengthen financial sustainability while improving the member experience. Her role also extended into digital evolution and organisational capability-building, including CRM optimisation, implementation of a new community platform and the introduction of AI-enabled tools to improve insight, engagement and operational efficiency.</span></p>
<p><span style="color: #000000;">Throughout the engagement, she acted as a bridge between strategic intent and practical delivery, helping maintain pace, alignment and clarity across multiple concurrent priorities.</span></p>
<p><span style="color: #000000;"><strong>Outcome<br /></strong>The work contributed to stronger organisational alignment between governance, strategy and operations, alongside measurable improvements in reporting visibility and executive oversight.</span></p>
<p><span style="color: #000000;">Membership reforms improved renewal performance and reduced late payments, while commercial and strategic recommendations supported projected income growth and increased member engagement. At the same time, the organisation accelerated its digital capability and strengthened internal planning and delivery processes, creating a more robust operational foundation for future growth.</span></p>
<p><span style="color: #000000;"><strong>Testimonial<br /></strong>“Di brought a rare combination of strategic judgement, operational grip and pace. She quickly became a trusted adviser, helping translate ambitious ideas into practical delivery across the organisation.</span></p>
<p><span style="color: #000000;">She has a strong instinct for where focus is needed most, and an ability to bring people together around change without creating unnecessary friction. Her contribution significantly strengthened both our operational effectiveness and our confidence in decision-making at leadership level.”</span></p>
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		<title>From uncertainty to opportunity</title>
		<link>https://digarfield.com/from-uncertainty-to-opportunity/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Thu, 04 Jun 2026 13:43:10 +0000</pubDate>
				<category><![CDATA[Case study]]></category>
		<category><![CDATA[Early career mentoring]]></category>
		<category><![CDATA[Mentoring]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=268</guid>

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<p><span style="color: #000000;">Many students enter the job market with strong academic credentials but little experience of how to position themselves effectively with employers. Competition for internships and placements can be intense, and repeated rejections can quickly undermine confidence. </span></p>
<p><span style="color: #000000;">When Dezel started working with Di, he was actively applying for placement opportunities but struggling to gain traction. Despite clear capability and determination, applications were producing little success and the process was becoming increasingly frustrating. </span></p>
<p><span style="color: #000000;"><b>Challenge</b> </span></p>
<p><span style="color: #000000;">The challenge was not a lack of ambition or effort; the approach was too broad making it difficult to present a compelling and consistent story to employers. At the same time, repeated unsuccessful applications were beginning to affect his confidence. </span></p>
<p><span style="color: #000000;">The objective was to help him identify a clearer direction, strengthen his personal positioning and approach recruitment processes with greater confidence and preparation. </span></p>
<p><span data-ccp-props="{&quot;134233118&quot;:false,&quot;335559739&quot;:0}" style="color: #000000;"> </span></p>
<p><span style="color: #000000;"><b>Approach</b> </span></p>
<p><span style="color: #000000;">Together, they reviewed his CV, personal statement and project experience, identifying opportunities to better communicate strengths and achievements. Rather than continuing to pursue a broad range of roles, the focus shifted towards a specific area of interest, allowing applications to be tailored more effectively. </span></p>
<p><span style="color: #000000;">Alongside practical support with applications, Di provided interview coaching and preparation, helping anticipate likely questions, develop stronger responses and build confidence in his ability to perform under pressure. </span></p>
<p><span style="color: #000000;">Throughout the process, the mentoring extended beyond careers advice. Di knows that resilience and confidence are just as important as technical preparation and made a conscious effort to support Dez behind the application process, particularly during periods of disappointment and uncertainty. </span></p>
<p><span style="color: #000000;">Where appropriate, she also leveraged her professional network to identify potential opportunities and provide additional visibility into the market.  </span></p>
<p><span style="color: #000000;"><b>Outcome</b> </span></p>
<p><span style="color: #000000;">The impact of a more focused and strategic approach was almost immediate. </span></p>
<p><span style="color: #000000;">Within two weeks of refining the target market and tailoring applications accordingly, he had two successful applications after previously experiencing little progress. He also advanced through a competitive interview process using techniques and preparation developed during the mentoring relationship. </span></p>
<p><span style="color: #000000;">More importantly, Dez developed greater confidence in her abilities, a clearer understanding of how to position himself professionally and a stronger foundation for future career decisions. </span></p>
<p><span style="color: #000000;">The experience reinforced that successful mentoring is often about more than career advice alone. It is about helping people recognise their strengths, navigate setbacks and maintain momentum when opportunities feel out of reach. </span></p>
<p><span style="color: #000000;"><b>Testimonial</b> </span></p>
<p><span style="color: #000000;">“Di far exceeded my expectations of a professional mentor. From the first session, she created an environment where I could ask anything and collaborate freely. </span></p>
<p><span style="color: #000000;">Together, we worked through my CV, personal statement and project experience, helping me present myself far more effectively. She encouraged me to move away from applying for a broad range of placements and instead focus on a specific field, tailoring my applications accordingly. The result was that I went from no successful applications to two successful outcomes within two weeks. </span></p>
<p><span style="color: #000000;">Before my first interview, Di offered to run a preparation session where we practiced answering likely questions and staying composed under pressure. During the interview, three of the five questions asked were ones she had predicted and prepared me for, helping me progress to the next stage. </span></p>
<p><span style="color: #000000;">What made the biggest difference, however, was Di herself. She was supportive, reassuring and genuinely invested in my success. Her first concern was always how I was doing personally, not just professionally. When opportunities were limited, she even reached out to her own network to explore potential placement vacancies on my behalf. </span></p>
<p><span style="color: #000000;">Di did everything a great mentor should do, and more.” </span></p>
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		<title>What does a Chief of Staff do?</title>
		<link>https://digarfield.com/what-does-a-chief-of-staff-do/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Thu, 04 Jun 2026 12:40:47 +0000</pubDate>
				<category><![CDATA[Chief of Staff]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=263</guid>

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<div class="et_pb_text_12 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><p><span style="color: #000000;">I often get asked what a Chief of Staff really does. It's a good question since the title means different things in different organisations and there's a lot of talk about it right now. So here’s how I tend to explain it.</span></p>
<p><span style="color: #000000;">A Chief of Staff helps the person in charge (or leadership team) do their job. It’s about creating the right environment for good decisions, important conversations and making sure everyone is moving in the same direction.</span></p>
<p><span style="color: #000000;">In practice, this means shaping how the leadership team works together, not just when they meet. It also means keeping the link between strategy and what’s really happening, since that connection often gets lost.</span></p>
<p><span style="color: #000000;">I work fractionally and on focused engagements because most organisations that need this kind of help don't need a full-time senior hire. I come in and truly add value by being the glue BETWEEN the roles.<span class="white-space-pre"> </span></span></p>
<p><span style="color: #000000;">If this is something you think might be of interest, feel free to get in touch, and we can arrange a chat.</span></p>
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		<title>From first-time CEO to established leader</title>
		<link>https://digarfield.com/case-study-ann-paul/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Thu, 14 May 2026 12:48:51 +0000</pubDate>
				<category><![CDATA[Case study]]></category>
		<category><![CDATA[Chief of Staff]]></category>
		<category><![CDATA[Mentoring]]></category>
		<category><![CDATA[Professional mentoring]]></category>
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<div class="et_pb_text_14 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module"><div class="et_pb_text_inner"><p><span style="color: #000000;">Di first began working with <a href="https://www.linkedin.com/in/ann-paul-a379984/" target="_blank" rel="noopener" title="LinkedIn profile">Ann Paul</a> when she stepped into her first Chief Executive role at a national healthcare charity, <a href="https://doctors-in-distress.org.uk/" target="_blank" rel="noopener" title="Doctors in Distress home page">Doctors in Distress</a>. While she brought strong capability and commitment to the role, the transition into executive leadership brought the same challenges faced by many first-time CEOs: balancing strategic leadership with operational realities, managing stakeholder expectations and developing confidence in her own leadership style. </span></p>
<p><span style="color: #000000;">Several years later, the relationship continued through a very different chapter as she navigated a complex departure from the organisation and prepared for her next leadership role. Today, she serves as CEO of a creative social enterprise, <a href="https://plutoproductions.org.uk/" target="_blank" rel="noopener" title="Pluto Productions home page">Pluto Productions</a>, applying many of the lessons and leadership approaches developed throughout that journey. </span></p>
<p><span style="color: #000000;"><b>Challenge</b><br />Leadership challenges rarely arrive in isolation. The early conversations focused on defining what effective leadership looked like in a first CEO role, creating space to think strategically while managing the day-to-day pressures of running a growing organisation. </span></p>
<p><span style="color: #000000;">Later, the focus shifted towards navigating uncertainty, making difficult decisions and managing a leadership transition at a time when the path forward was not always clear. Throughout both periods, there was a need for trusted support, honest challenge and an experienced perspective that could help separate immediate pressures from long-term priorities. </span></p>
<p><span style="color: #000000;"><b>Approach</b><br />Di acted as both mentor and strategic sounding board, creating a confidential space for discussion, reflection and decision-making. </span></p>
<p><span style="color: #000000;">Drawing on her own leadership experience, she provided practical challenge, strategic perspective and what her client describes as "straight talk" when it was needed most. Together, they worked through organisational challenges, leadership decisions, stakeholder dynamics and broader questions around career direction and personal leadership development. </span></p>
<p><span style="color: #000000;">An important aspect of the relationship was knowing when additional perspectives could add value. Rather than making introductions for the sake of it, Di carefully connected her mentee with individuals whose experience or expertise could genuinely help inform key decisions, ensuring every conversation had a clear purpose and practical value. </span></p>
<p><span style="color: #000000;">Over time, the relationship evolved from supporting a first-time CEO to acting as a trusted adviser through some of the most significant decisions of her leadership career. </span></p>
<p><span style="color: #000000;"><b>Outcome</b><br />The mentoring relationship helped build confidence, clarity and resilience across multiple phases of executive leadership. </span></p>
<p><span style="color: #000000;">The client successfully navigated both the opportunities and challenges of her first CEO role before moving into a new leadership position with a clearer sense of direction and stronger decision-making confidence. </span></p>
<p><span style="color: #000000;">In her current role, she has gone on to strengthen governance structures, develop a more commercially aware organisational culture and build stronger partnerships, particularly within the NHS, helping create a more sustainable platform for future growth and impact. </span></p>
<p><span style="color: #000000;"><b>Testimonial</b><br />“Di has been my rock through at least two separate challenges. When I took on my first Chief Executive role, Di was my sounding board, not only in developing my own role but also in listening to and advising on the charity's strategic direction. </span></p>
<p><span style="color: #000000;">Some years later, Di helped me navigate some very tricky times as I worked toward the exit of that role and my next one. Having Di as my mentor on both occasions has meant I have a critical friend, sharing her years of experience and some very straight talk. Without this, my decisions might have been very different. </span></p>
<p><span style="color: #000000;">Di would be top of my list of recommendations for mentoring.” </span></p>
<p><span data-ccp-props="{&quot;134233279&quot;:true,&quot;201341983&quot;:0,&quot;335559740&quot;:240}" style="color: #000000;"> </span></p>
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		<title>Supporting the growth of HewardMills</title>
		<link>https://digarfield.com/case-study-hewardmills/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Sun, 01 Mar 2026 09:15:18 +0000</pubDate>
				<category><![CDATA[Case study]]></category>
		<category><![CDATA[Chief of Staff]]></category>
		<category><![CDATA[Mentoring]]></category>
		<category><![CDATA[Professional mentoring]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=223</guid>

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<div class="et_pb_text_16 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><p><span style="color: #000000;">Di has worked with <a href="Supporting%20the growth of a global data protection consultancy " target="_blank" rel="noopener" title="HewardMills home page">HewardMills</a> in a long-term fractional strategic advisory role since the organisation’s early stages, supporting the leadership team as the business evolved from start-up through to an internationally recognised data protection consultancy operating in a highly regulated environment. </span></p>
<p><span style="color: #000000;">Working closely with the founder and CEO, her role extended beyond traditional strategic consultancy into broader organisational development, helping shape not only market positioning and commercial direction, but also many of the operational and structural foundations needed to support sustainable growth. </span></p>
<p><span style="color: #000000;"><b>Challenge</b><br />Building credibility in the global data protection and governance sector requires more than technical expertise. The organisation needed to establish a clear market identity, professional infrastructure and scalable operating approach capable of supporting growth across multiple jurisdictions and client sectors. </span></p>
<p><span style="color: #000000;">Alongside commercial expansion, there was also a need to ensure consistency in brand, communication, governance and client experience particularly given the trust-sensitive nature of data protection work and the increasing complexity introduced by GDPR and UK GDPR regulation. </span></p>
<p><span style="color: #000000;">The business was also developing a growing portfolio of social impact and non-profit clients, requiring careful positioning and go-to-market thinking within a highly specialist field. </span></p>
<p><span style="color: #000000;"><b>Approach</b><br />Acting as a strategic adviser and trusted operational partner, Di supported a wide range of foundational and growth-focused initiatives across the organisation. </span></p>
<p><span style="color: #000000;">This included advising on aspects of company structure, organisational development and operational scaling as the business matured internationally. She led the development and implementation of core brand and communications infrastructure, briefing and managing the design process to establish a professional and credible market presence aligned with the organisation’s positioning. </span></p>
<p><span style="color: #000000;">Alongside this, she embedded practical operational tools and templates across the business including reporting structures, presentation materials and client-facing documentation helping create consistency, professionalism and scalability across day-to-day operations.  </span></p>
<p><span style="color: #000000;">Her work also included strategic advice to the Board on market positioning, commercial development and growth opportunities as well as supporting go-to-market strategy for the organisation’s social impact client portfolio. Part of this work included her support for HewardMills’ successful application to become a B Corp. </span></p>
<p><span style="color: #000000;">Over time, Di developed a strong working understanding of GDPR, UK GDPR and the wider governance and risk considerations affecting both commercial and non-profit organisations, enabling her to contribute effectively to strategic discussions in a highly regulated environment.  </span></p>
<p><span style="color: #000000;"><b>Outcome</b><br />The organisation successfully evolved from early-stage consultancy into a globally operating data protection business with a stronger commercial identity, more consistent operational infrastructure and clearer market positioning. </span></p>
<p><span style="color: #000000;">The work helped establish a professional brand presence and scalable internal systems capable of supporting international growth, while also strengthening the organisation’s ability to engage both commercial and social impact clients with confidence and credibility. </span></p>
<p><span style="color: #000000;">Throughout the engagement, Di provided continuity, strategic challenge and practical implementation support across multiple phases of the company’s development. </span></p>
<p><span style="color: #000000;"><b>Testimonial</b><br />“Di played an important role in helping shape HewardMills as we grew from an early-stage business into a global organisation operating in a highly regulated sector. </span></p>
<p><span style="color: #000000;">What sets her apart is the breadth of her contribution. She combines strategic thinking with practical delivery and has a strong instinct for what an organisation needs in order to scale effectively and professionally. </span></p>
<p><span style="color: #000000;">From brand development and operational infrastructure through to commercial thinking and leadership support, she consistently brought clarity, pace and sound judgement. She became a trusted adviser to both the Board and wider leadership team during a critical period of growth.” </span></p>
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		<title>Why use a Chief of Staff?</title>
		<link>https://digarfield.com/why-use-a-chief-of-staff/</link>
		
		<dc:creator><![CDATA[Di Garfield]]></dc:creator>
		<pubDate>Thu, 19 Feb 2026 11:19:18 +0000</pubDate>
				<category><![CDATA[Chief of Staff]]></category>
		<guid isPermaLink="false">https://digarfield.com/?p=223867</guid>

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<div class="et_pb_image_18 et_pb_image et_pb_module et_flex_module"><span class="et_pb_image_wrap"><img loading="lazy" decoding="async" src="https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1.png" title="favicon" width="512" height="512" srcset="https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1.png 512w, https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1-300x300.png 300w, https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1-150x150.png 150w, https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1-270x270.png 270w, https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1-192x192.png 192w, https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1-180x180.png 180w, https://digarfield.com/wp-content/uploads/2026/05/cropped-favicon-1-32x32.png 32w" sizes="(max-width: 512px) 100vw, 512px" class="wp-image-11" /></span></div>
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<div class="et_pb_text_18 et_pb_text et_pb_bg_layout_light et_pb_module et_flex_module"><div class="et_pb_text_inner"><p><span style="color: #000000;">One of the patterns I see is that leadership teams aren’t short on ideas; they’re short on protected capacity to follow them through.</span></p>
<p><span style="color: #000000;">Strategies are agreed. Priorities are clear. The intent is there but progress slows under the weight of governance, member needs, operational demands and the simple reality that most teams are already at full stretch.</span></p>
<p><span style="color: #000000;">This is where I work best.</span></p>
<p><span style="color: #000000;">As a fractional Chief of Staff, I sit alongside CEOs and leadership teams to create the structure, clarity and momentum that allows organisations to move forward with confidence.</span></p>
<p><span style="color: #000000;">That might mean: </span></p>
<ul>
<li><span style="color: #000000;">Translating strategic priorities into practical, deliverable plans</span></li>
<li><span style="color: #000000;">Ensuring alignment between board, executive and operational activity</span></li>
<li><span style="color: #000000;">Bringing focus and coordination to complex or sensitive initiatives</span></li>
<li><span style="color: #000000;">Strengthening internal systems and ways of working</span></li>
<li><span style="color: #000000;">Acting as a trusted partner who can see across the whole organisation</span></li>
</ul>
<p><span style="color: #000000;">For CEOs (and often COOs) this role becomes most valuable when growth or complexity starts to stretch the system.</span></p>
<p><span style="color: #000000;">When every priority feels important, governance demands are increasing, and the team is already operating at capacity, someone needs to hold the whole picture. Not to add another layer but to protect focus, ensure follow-through and reduce friction at senior level.</span></p>
<p><span style="color: #000000;">Membership organisations, in particular, operate in uniquely complex environments. Balancing governance, member value, stakeholder expectations and long-term sustainability requires constant attention and often, additional senior-level capacity.</span></p>
<p><span style="color: #000000;">The role of a Chief of Staff is to create the conditions where leadership teams can focus on direction, decision-making and impact.</span></p>
<p><span style="color: #000000;">(Originally published on LinkedIn)</span></p>
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